Chicago Tribune

Fighting Back to Sell the Printed Page How to sell books—take a "page" from the way Kindle is marketing and fight back: "Publishers should tantalize consumers by evoking books' sensory pleasures: the smell; the feel in your hands; that crisp, appealing crinkle of a turned page and smooth snap of a dust jacket . . ." You had us at "sensory pleasures . . ."

Chicago Tribune

The Power of Punctuation Who knew that punctuation could lead to a revolution? Or create a new nickname? Or simply annoy people so much? (Well, that last one we editors already did know, actually.)

Book Business

Pricing Books and eBooks A different take on the pricing structure of ebooks versus print books. The standard formulas that publishers use might deserve another look.

The Globe and Mail

Thank You, Harry Potter! This article explains, "What the Harry Potter generation showed us, certainly through social media but also through events, was that they view reading as a collective experience. They want to celebrate reading together.”

Yahoo! News

Modern-Day Noah He wanted to build an ark, to scale, using Scripture as a guide. See what happened!

AP / Fox News

You Never Know What's in Your Attic While volunteering at a fundraiser for the small town museum in Sandy, Utah, just south of Salt Lake, book dealer Ken Sanders got the surprise of a lifetime.

Winning in Digital

Opportunities for Innovation Daniel Winner, speaker at the London Book Fair, offers his perspective on the coming digital transition. The choices publishers make now in the digital arena will have a significant impact on the structure and dynamics of the future marketplace.

Encyclopedia Titanica

Rare Books Go Down with the Titanic April 15 was the 99th anniversary of the sinking of the Titanic. Harry Elkins Widener, a rare book collector, had been in England purchasing rare books. His return ticket was on the Titanic. His private collection, now in a library at Harvard, includes a first folio of Shakespeare and a Gutenberg Bible, printed between 1450 and 1455.

Yahoo! News

Someone Should Have Proofread Sorry—we can't let you out of April without a nod to THE royal wedding. If only the mistakes we in publishing make could be considered "elaborate spoofs" and "highly collectible"!

The Telegraph UK

That's One Way to Advertise Who doesn't remember munching your favorite cereal before school and reading the back of the cereal box? Now children in the UK will find on said box an excerpt of a Roald Dahl book. The publisher hopes this will spark kids' interest in reading the whole book!